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JIMINY SELF-HELP HANDBOOK 14

recovered many lost contacts over time with this functionality and for that reason alone it has been
worth their while to sign up for this tool.

Source: Photo by Dylan Gillis on Unsplash

The idea of being able to post your CV on the web and send it to almost anyone is perhaps the feature
most associated with LinkedIn, although this does not mean that it is the most important, as we will
see below.

Having a professional website is an important first step in creating and promoting a given personal
brand on the Internet... In fact, the traditional CV is on the decline when faced with this type of new
media, and more and more companies will consider the fact of not having a LinkedIn profile a defect.
On the other hand, the fact that your students are present on LinkedIn is a guarantee that everyone
will always have up-to-date information them, including potential employers and business partners.

And, finally, having a LinkedIn profile gives a lot of play to small but effective professional promotion
tricks such as, for example, including in the signature footer of emails their LinkedIn profile. This will
give your students visibility and boost the growth of their network of contacts.